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Projects

A curated set of UX/UI content projects showcasing my range—from onboarding to scalable IA—all grounded in clarity, strategy, and user-first thinking.

Modernizing legacy workflows for self-service

Led the information architecture strategy for migrating licensing and account management from legacy systems into a unified admin console — enabling a self-service experience that improved usability and reduced operational overhead.

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Confident, clear service activation

Crafted UX/UI content to guide users through DaaS activation—whether first-time setup or reactivation after automated shutdown. Messaging supported cost-saving deactivation flows while ensuring clarity and ease of recovery.

From scrappy to scalable: Configuration guides

Developed a content-first onboarding guide experience that solved a major adoption gap for cloud customers. What began as a scrappy, no-code solution evolved into a scalable, intent-based UX now central to successful deployments.

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© 2025 By Drew Marcin

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